Online Marketing Unplugged

Wednesday, March 22, 2006

So you want to know the secret...?


I was having a conversation with someone yesterday about the difference between successful people and unsuccessful people.

It was obvious that he was looking for some kind of "secret" or some kind of "magic dust" that would explain the difference.

And, in a way, there IS such a secret. More than one, I suppose. But, to me, the simplest and most basic "secret for success" is just this: most people are not successful simply because they never DECIDED to be.

That's the secret: making a decision.
"Oh, it has to be more than that," you might say. And yes there are other subsequent factors that usually have to occur. But they all occur AFTER you've made a decision. And until you've made a decision, none of the rest of it matters.

Bob Proctor tells the story of President Kennedy's decision to put a man on the moon. When he asked Werner Von Braun what it would take to build a rocket, put a man on the moon and bring him safely home, Braun's answer was direct and simple. He answered, "The will to do it."
And President Kennedy announced to the world that -- before the end of the decade -- America would put a man on the moon and bring him home.

It didn't matter that it had never been done in all the thousands of years of human history.

It didn't matter that the technology wasn't yet available.It didn't matter that it would receive criticism.

And the objective was accomplished in Kennedy's mind the MOMENT he made the decision.
What about you? What you have you decided? If you're like most people, you probably haven't decided anything.

You've got a list of wishes.You've got a list of "shoulds".You've got a list of "mights"You've got a list of -- as my grandpa would've said -- oughtas.

But, you haven't made the DECISION to be successful. And that's why you're not yet experiencing the life of freedom that you say you want.

Here's the good news: you can DECIDE to be successful right now. In an instant. And you can take subsequent steps that will ensure that the next six months can be dramatically different from the last six. You do NOT have to stay in your present situation.

So, what about it? Are you going to DECIDE to be successful? You cannot avoid it. You MUST make a decision right now on whether you're willing to be successful.

Leaving this page and turning on the TV is STILL a decision. It's just 'deciding not to decide'. And that's the same as a 'no'.

Think about it...

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